Social Video Marketing
As part of your Marketing plan, we put together a "slideshow" type of video of your property on our Facebook Page and boost it for 14 days to get more people to watch the video, like and share it.
The power of video is at your fingertips. It's viral, instant, easy and so cheap! A great marketing tool if you are on a tight budget.
This slideshow essentially is just an animated series of the property’s photos that may also have a voice over, background song and/or captions describing the property.
These videos are good for social media, and are usually fairly short – between 30 to 60 seconds long. Watch an example here!
Professional videos have actual footage of the property (not just an animated set of photos in a slideshow)and is more like a video of an "open home". The real estate agent may be filmed walking through the property, or they may just film the property and then provide a voiceover for the rest of the film. These videos might also include other footage, like video of a drone flyerover, or footage that shows of the features of the surrounding area and suburb. Watch an example here on our YouTube channel.
These videos are usually longer, 1-2 minutes or so, and are commonly used for properties with serious WOW factor, like waterfront properties, mansions, acreage etc. That’s not to say you can’t do it for any home, but with the amount of time and money they cost, videos are still mostly reserved for properties with bigger price tags.
As part of our marketing package, we can include a drone equipped with a camera to fly above the property and film the property.
This is perfect for aerial views if your property is located on our beautiful coastline.
Our drone operators are fully licensed to fly drones in your area, and the drone will only be operated in accordance with strict CASA regulations which you can find at www.casa.gov.au.