- Tags: real estate marketing, selling property, how to
Summary table of estimated costs to market your home for sale
Cost of using the 6 Marketing methods to sell your home
If you have been reading our series on 6 Marketing Methods to Sell Your Home for Sale, this table summarises the 'cost' section of each article so you can quickly and easily view an estimate of how much it will cost to advertise your home for sale if you go down the DIY path, or pay a professional for help.
Please note, these articles are designed to be helpful not authoratative, which is why the table is based on estimated prices and concludes with a 'median total price'. Each item may be more or less expensive depending on which company you use and where you are located. You may also use a mix of DIY and professional help to advertise your home for sale so please refer to this table as a general guide only.
| | DIY | Pay A Professional | Use a Real Estate Agent |
| Photography | Free
+ Cost of camera equipment
+ Cost of editing program
+ 1 hour to shoot and edit yourself | $100 - $500
|
Click here for costs associated with using a real estate agent to market your home for sale |
| Median Price: | Free + 1 hour | $300 |
| Video | Free - $50
+ Cost of camera equipment
+ Cost of editing program
+ 2 hours to shoot and edit yourself | $50 - $500 |
| Median Price: | $25 + 2 hours | $250 |
| 3D Tour | Buy Matterport Camera $4,000
+ Tripod
+ iPad & tablet
+ Hosting costs
+ 1-2 hours to train yourself
+ 1-2 hours to shoot tour yourself | $300 - $600 |
| Median Price: | $4000 + 2 hours | $500 |
| Online Portal | $600 - $800 for domain ad
+ Approx. 8 hours per month to manage enquiries
+ 4 hours per month for open homes | $600 - $2000 for marketing company to advertise on domain and/or realestate.com.au
Median price: $1,300
+ approx. 8 hours per month to manage enquiries
+ 4 hours per month for open homes |
| Median Price: | $700 + 12 hours | $1300 + 12 hours |
| Social Media | Free
or
$30 -$200 per month
+ Half an hour to design ad yourself | $50 to have someone design your ad
+ $30 -$200 per month |
| Median Price: | $110 + 0.5 hours | $160 |
| Print Marketing | $100 to print 250 flyers
+ Half an hour to design them yourself
+ 2-4 hours to deliver them yourself | $18 - $1000 for newspaper ads
+$350 - $800 for flyers to be designed, printed and delivered |
| Median Price: | $100 + 3 hours | $1,050 |
| Median Total: | $1025 (no 3D camera)
$5,025 with 3D camera
Your best option would be to pay a professional to do the 3D tour for $500 – for a total media price of:
$1505
+ 20.5 hours of your time in the first month
+ 12 hours of your time every month after that | $3,560
+12 hours of your time in the first month
+12 hours of your time every month after that |
Or skip to another article in this series:
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by Nikki Tuarau
Summary table of estimated costs to sell your home
palmbeachfn.com.au September 2017 First National Palm Beach 15 Palm Beach Ave Palm Beach, Queensland 4221
Phone: 07 5559 9600